Caffe Culture is the leading annual convention for the coffee and cafe industry. The client required branding that conveyed a number of messages. A simple iconic coffee bean graphic was created which in turn develops the branding, using the graphic to convey a series of messages, from a crowd of coffee lovers flocking to the convention, to distinguishing it as the industry leader.
Tim Smith: website
Tags: annual, brain, branding, café, caffe culture, coffee, coffee bean, convention, design, graphic, graphic design, iconic, illustration, industry, leader, London, my poor brain, orange, packaging, series, smith, tim, Tim Smith, UK, web, welsh