Adidas introduces Megalizer, the first shoes that let dancers create their own music with their moves, casting Les Twins, Bboy Lamine and Bboy Mounir in their new commercial.
Les Twins: Laurent Bourgeois aka Lil’ Beast and Larry Bourgeois aka Ca-Blaze – lestwinsonline.com, lestwinsonline.tumblr.com
Filmed & edited by Yoram Savion & Ben Tarquin yakfilms.com
Produced by SID LEE Paris sidlee.com/
Electronics provided by sparkfun.com/
Original Music by B’ZWAX
adidas.com/originals
Technology built by Didier Brun view more details about it here
More from Les Twins on Ego-AlterEgo:
» Great moves on a great tune: Les Twins on edIT – Ants
More from Adidas on Ego-AlterEgo:
» Adidas – Is all in with Lionel Messi, David Beckman, Katy Perry, B.O.B., Derrick Rose, Dennis Busenitz and The Like
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